I’m a native Californian as I was born and raised in Richmond, which is part of the San Francisco East Bay area. I attended the University of California, Berkeley from the mid-1960s to early 70s which was an incredible period of social and political change; what a phenomenal time to be young and in college! After graduating from Berkeley I spent the first several years of my “professional” career developing public library based information and referral programs with and for people of color, especially the non-English speaking communities. I subsequently pursued my doctoral studies in the new and still evolving field of information and communication technologies at the University of Wisconsin and kept my hands and soul refreshed during my studies by developing information and referral programs for migrant farm workers in Wisconsin and the Midwest and doing some pioneering research in the area of Latino communication behavior that looked at the similarities and differences of diverse Latino ethnic groups in respect to their use of mass media and information technologies. I left UW-Madison with many good memories and a Ph.D. in IT and Information Sciences.
I opted for the business, rather than academic world, after completing my doctorate. I began my business career as an Account Executive with what was then Pacific Bell and subsequently moved to AT&T where I had the great fortune to be part of the marketing team preparing for telecommunications deregulation. I spent several years with AT&T as a National Account Manager, Sales Manager, and Operations Manager. I was recruited from AT&T by NEC (Tokyo) and served as their Western Region Director of Computer and Communications. My six years with NEC constituted another great learning and earning opportunity, including significant business related travel and business meetings to Japan, Mexico, and other parts of the Pacific Rim.
I left NEC to start PRM (Pacific Resources and Management), a Systems Integration firm that developed, implemented, and maintained Distance Learning and Video Arraignment systems. PRM provided me an opportunity to practice my entrepreneurial skills in a real-world and high-intensity environment that was both great fun and great agony. I learned as much from my mistakes as my successes and left PRM to serve as President of Sat Networks International (SNI), another systems integration firm that was developing and implementing leap-frog technologies and applications in Mexico and Latin America. SNI implemented several major projects, including the first provision of advanced telephone and data services to many rural communes (ejidos) in Mexico and the delivery of internet services to several Mexican colleges and universities using satellite technology. In addition to using US based advanced networking and satellite technologies we also developed and operated a Network Operations Center in Mexico City that constituted another great learning experience.
I left SNI after being recruited by Southern California Edison (SCE) to help prepare their major customer services organization for the impending deregulation of the California energy market. After learning the fundamentals of the energy business and working within the regulated business of SCE I was recruited by PacifiCorp to lead their deregulated sales organization in California. Sempra, the mother company of SDG&E and The Gas Company, subsequently recruited me from PacifiCorp to perform a turn-around of their Midwest natural gas operations that was headquartered in Louisville, KY. After that assignment I returned to California where I helped develop their national accounts program and served as a sales VP. I was recruited again (guess I can’t say no to a new challenge) by Science Application International Corporation (SAIC) to lead their commercial energy business development. I made the decision after 9-11 to leave SAIC to teach full time at Whittier College. It was perhaps the best career decision of my life.
I co-authored a text on Energy Services Outsourcing that was published a few years back and am now focusing on the issues associated with balanced economic development, energy and water policy, and other aspects of sustainable development. Over the years I have taught several undergraduate and graduate courses in environmental policy, energy and water conservation and technologies, International Business, Negotiation Skills, and Change Management at UCLA, Claremont Graduate University. University of Wisconsin, University of Arizona, the University of Southern California, and other colleges and universities.
Concurrent with my decision to teach I founded an environmental firm, Energized Solutions (www.energizedsolutions.com), that provides consulting services for utilities, government agencies and corporations in the areas of energy and water planning, conservation, and program management. The firm has grown over the last decade and is now recognized as one of the top firms engaged in sustainable development policy planning and program management in California.
One of my greatest teaching rewards has been the opportunity to offer students "global" field trips to meet with innovative and sustainable businesses around the world, including several extended field rips to Mexico, Chile, Argentina, Spain, Morocco, Ghana, South Africa, India, China, Japan and other nations. During this last Fall 2009 semester I was on sabbatical and used the time to teach several courses onboard the MS Voyager on an around the world teaching/learning odyssey supported by the Institute for Shipboard Education/Semester at Sea Program. We circumnavigated the world and visited Canada, Spain, Morocco, Ghana, S. Africa, Mauritius, India, Vietnam, China, and Japan. What an incredible adventure it was and it taught me a great deal about the flattened world we live and work in. One of the most fascinating aspects of this global adventure was the opportunity to arrange field trips to meet with senior executives of global firms and the heads of government agencies responsible for economic and environmental development.
I live in Whittier with my wife Alicia who is an Equal Opportunity/Affirmative Action investigator, trainer and consultant. I’m delighted and proud to be a member of the Whittier College family today where I teach the core courses in Sustainable Development, Operations, MIS, and International Business. .